Hybridization of MNE subsidiaries : the automotive sector in India / Florian A. A. Becker-Ritterspach.
Author/creator |
Becker-Ritterspach, Florian A. A., 1972- |
Format | Book and Print |
Publication Info | Basingstoke [England] ; New York : Palgrave Macmillan, 2009. |
Description | xvi, 302 pages : illustrations ; 23 cm |
Supplemental Content | Contributor biographical information |
Supplemental Content | Publisher description |
Supplemental Content | Table of contents only |
Subject(s) |
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Contents | Introduction -- Transfer and hybridization in MNEs -- Subsidiary hybridization : conceptual and methodological tools -- India's business context and the automotive sector -- The case of Maruti-Suzuki India -- The case of Fiat India -- The case of Mercedes-Benz India -- The case of Skoda Auto India -- Discussion. |
Bibliography note | Includes bibliographical references (p. 274-295) and index. |
LCCN | 2008030139 |
ISBN | 9780230206694 |
ISBN | 0230206697 |
Available Items
Library | Location | Call Number | Status | Item Actions | |
Joyner | General Stacks | HD9710 .I42 B43 2009 | ✔ Available | Place Hold |