ECU Libraries Catalog

Hybridization of MNE subsidiaries : the automotive sector in India / Florian A. A. Becker-Ritterspach.

Author/creator Becker-Ritterspach, Florian A. A., 1972-
Format Book and Print
Publication InfoBasingstoke [England] ; New York : Palgrave Macmillan, 2009.
Descriptionxvi, 302 pages : illustrations ; 23 cm
Supplemental Content Contributor biographical information
Supplemental Content Publisher description
Supplemental Content Table of contents only
Subject(s)
Contents Introduction -- Transfer and hybridization in MNEs -- Subsidiary hybridization : conceptual and methodological tools -- India's business context and the automotive sector -- The case of Maruti-Suzuki India -- The case of Fiat India -- The case of Mercedes-Benz India -- The case of Skoda Auto India -- Discussion.
Bibliography noteIncludes bibliographical references (p. 274-295) and index.
LCCN 2008030139
ISBN9780230206694
ISBN0230206697

Available Items

Library Location Call Number Status Item Actions
Joyner General Stacks HD9710 .I42 B43 2009 ✔ Available Place Hold