Crisis marketing : when bad things happen to good companies / Joe Marconi.
| Author/creator |
Marconi, Joe |
| Other author/creator | American Marketing Association. |
| Format | Book and Print |
| Edition | 2nd ed. |
| Publication Info | Chicago, Ill. : NTC Business Books, ©1997. |
| Description | x, 246 pages : illustrations ; 24 cm |
| Subject(s) |
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| Local note | Little-309992--305131013441Q |
| General note | "Published in conjunction with the American Marketing Association"--T.p. verso. |
| Bibliography note | Includes bibliographical references (p. 233-237) and index. |
| LCCN | 97030304 |
| ISBN | 0844232378 |
Available Items
| Library | Location | Call Number | Status | Item Actions | |
| Joyner | General Stacks | HF5415.122 .M367 1997 | ✔ Available | Place Hold |