ECU Libraries Catalog

Handbook of cross-cultural marketing / Paul A. Herbig.

Author/creator Herbig, Paul A.
Format Book and Print
Publication InfoBinghamton, NY : International Business Press, ©1998.
Descriptionxvi, 375 pages ; 22 cm
Subject(s)
Bibliography noteIncludes bibliographical references (p. 333-363) and index.
LCCN 97010774
ISBN0789001543 (hardcover : alk. paper)
ISBN078900285X (pbk. : alk. paper)

Available Items

Library Location Call Number Status Item Actions
Joyner General Stacks HF5415 .H393 1998 ✔ Available Place Hold