ECU Libraries Catalog

Strategic management for tourism, hospitality and events / Nigel G. Evans.

Author/creator Evans, Nigel, 1955- author.
Format Book and Print
EditionFourth edition.
Publication Info Abingdon, Oxon ; New York, NY : Routledge, Taylor & Francis Group, 2024.
Copyright Notice ©2024
Descriptionxliv, 752 pages : illustrations (chiefly color) ; 26 cm
Subject(s)
Abstract "Strategic Management for Tourism, Hospitality and Events is the must-have text for students approaching this subject for the first time. It introduces students to fundamental strategic management principles in a Tourism, Hospitality and Events context and brings theory to life by integrating a host of industry-based case studies and examples throughout. This book is written in an accessible and engaging style and structured logically with useful features throughout to aid students' learning and understanding and it is an essential resource for Tourism, Hospitality and Events students"-- Provided by publisher.
Bibliography noteIncludes bibliographical references and indexes.
Issued in other formOnline version: Evans, Nigel, 1955- Strategic management for tourism, hospitality and events Fourth edition. Abingdon, Oxon ; New York, NY : Routledge, 2024 9781003318613
LCCN 2023019082
ISBN9781032331836
ISBN9781032331829 hardcover
ISBN1032331828 hardcover
ISBN1032331836 paperback
ISBNelectronic book

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