ECU Libraries Catalog

Attitude research in transition / proceedings of meeting sponsored by Attitude Research Committee of American Marketing Association. Russell I. Haley, editor.

Other author/creatorHaley, Russell I.
Other author/creatorAmerican Marketing Association. Committee on Attitude Research.
Format Book and Print
Publication Info[Chicago] : American Marketing Association, [©1972]
Descriptionxiv, 309 pages : illustrations ; 23 cm.
Subject(s)
Series Marketing research techniques series, no. 15
Marketing research techniques series ; no. 15. ^A169722
Bibliography noteBibliography: p. 304-308.
LCCN 73158119

Available Items

Library Location Call Number Status Item Actions
Joyner General Stacks HF5415.3 .A88 ✔ Available Place Hold