ECU Libraries Catalog

Marketing channels : relationships and performance / [edited by] Luca Pellegrini, Srinivas K. Reddy.

Format Book and Print
Publication InfoLexington, Mass. : Lexington Books, ©1986.
Description209 pages : illustrations ; 24 cm.
Subject(s)
Other author/creatorPellegrini, Luca.
Other author/creatorReddy, Srinivas K.
Other author/creatorUniversità commerciale Luigi Bocconi. Centro di studi sul commercio.
Other author/creatorNew York University. Institute of Retail Management.
Other author/creatorInternational Conference on Distribution (3rd : 1985 : Angera, Italy)
Series The Advances in retailing series
Advances in retailing series. ^A664057
General noteSome of the papers presented at the Third International Conference on Distribution held at Angera, Italy, April 19 and 20, 1985, sponsored by the Centro di studi sul commercio of the Università Bocconi, Milan, and the Institute of Retail Management, New York University.
Bibliography noteIncludes bibliographies and index.
LCCN 86045186
ISBN066913158X (alk. paper)

Available Items

Library Location Call Number Status Item Actions
Joyner General Stacks HF5415.129 .M37 1986 ✔ Available Place Hold