Bite-sized marketing : realistic solutions for the overworked librarian / Nancy Dowd, Mary Evangeliste, & Jonathan Silberman.
| Author/creator |
Dowd, Nancy, 1956- |
| Other author/creator | Evangeliste, Mary. |
| Other author/creator | Silberman, Jonathan, 1982- |
| Format | Book and Print |
| Publication Info | Chicago : American Library Association, 2010. |
| Description | xi, 140 pages : illustrations ; 26 cm |
| Subject(s) |
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| Contents | Word-of-mouth marketing -- Bring your library to life with a story -- How to market electronic resources -- Public relations 101 -- Outreach -- Advocacy -- The new marketing tools -- Design -- Branding -- Marketing best practices. |
| Abstract | Filled with contemporary marketing ideas, and structured to quickly impart simple and cost-effective ideas for marketing your library. |
| Local note | Little-360195--305131066113U |
| General note | Includes index. |
| Bibliography note | Includes bibliographical references and index. |
| LCCN | 2009016829 |
| ISBN | 0838910009 (alk. paper) |
| ISBN | 9780838910009 (alk. paper) |
Available Items
| Library | Location | Call Number | Status | Item Actions | |
| Joyner | General Stacks | Z716.3 .D69 2010 | ✔ Available | Place Hold |