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| Contents |
Past is prologue -- The call of the wild -- A stranger in strange lands -- Song of myself -- Senses and sensibility -- I, robot? -- Lord of the things -- And then there were none -- Epilogue. |
| Abstract |
Sheena Iyengar's award-winning research reveals how and why we choose: whether or not choice is innate or bound by culture, why we sometimes choose against our best interests, and how much control we really have over what we choose. |
| Bibliography note | Includes bibliographical references (p. [277]-315) and index. |
| LCCN | 2009037664 |
| ISBN | 9780446504102 |
| ISBN | 0446504106 |
| Stock number | 1306975 QBI |
