ECU Libraries Catalog

Brand marketing : why we eat, drink, and wear brand names.

Other author/creatorLearning Seed Company, publisher.
Format Video (DVD)
Publication InfoLake Zurich, IL : Learning Seed, ©2000.
Description1 videodisc (19 min.) : sound, color with black and white sequences ; 4 3/4 in. + 1 guide (16 pages, 22 cm) in container 26 x 19 x 4 cm
Subject(s)
Portion of title Why we eat, drink, and wear brand names
Abstract The change from purchasing goods and commodities to that of purchasing brand names is a revolution in marketing as well as a change in how we view the world. In order to understand our culture, marketing, and our consumer society, one must understand the power of brand names.
General noteSubtitle from container.
Technical detailsDVD.
LanguageClosed-captioned for the hearing impaired.
ISBN0917159047 :
ISBN9780917159046 :
Publisher number244 Learning Seed

Available Items

Library Location Call Number Status Item Actions
Joyner Compact DVDs HD69.B7 .B73 2000 DVD ✔ Available Place Hold