Visual persuasion : the role of images in advertising / Paul Messaris.
Author/creator |
Messaris, Paul |
Format | Electronic and Book |
Publication Info | Thousand Oaks ; London ; New Delhi : Sage Publications, |
Description | xxii, 297 p. : ill. ; 24 cm. |
Supplemental Content | Full text available from Ebook Central - Academic Complete |
Subject(s) |
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Bibliography note | Includes bibliographical references (p. 275-288) and index. |
Access restriction | Available only to authorized users. |
Technical details | Mode of access: World Wide Web |
Genre/form | Electronic books. |
LCCN | 96025184 |
ISBN | 0803972458 (alk. paper) |
ISBN | 0803972466 (pbk. : alk. paper) |
Available Items
Library | Location | Call Number | Status | Item Actions | |
Electronic Resources | Access Content Online | ✔ Available |