ECU Libraries Catalog

Visual persuasion : the role of images in advertising / Paul Messaris.

Author/creator Messaris, Paul
Format Electronic and Book
Publication InfoThousand Oaks ; London ; New Delhi : Sage Publications,
Descriptionxxii, 297 p. : ill. ; 24 cm.
Supplemental Content Full text available from Ebook Central - Academic Complete
Subject(s)
Bibliography noteIncludes bibliographical references (p. 275-288) and index.
Access restrictionAvailable only to authorized users.
Technical detailsMode of access: World Wide Web
Genre/formElectronic books.
LCCN 96025184
ISBN0803972458 (alk. paper)
ISBN0803972466 (pbk. : alk. paper)

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