Innovation and marketing in the video game industry : avoiding the performance trap / David Wesley and Gloria Barczak.
| Author/creator |
Wesley, David T. A. |
| Other author/creator | Barczak, Gloria. |
| Format | Electronic and Book |
| Publication Info | Farnham, Surrey, England : Gower ; Burlington, VT : Ashgate, |
| Description | xiv, 262 p. : ill. ; 25 cm. |
| Supplemental Content | Full text available from Ebook Central - Academic Complete |
| Subject(s) |
Click here for more information about this title
| Bibliography note | Includes bibliographical references (p. [229]-256) and index. |
| Access restriction | Available only to authorized users. |
| Technical details | Mode of access: World Wide Web |
| Genre/form | Electronic books. |
| LCCN | 2009052395 |
| ISBN | 9780566091674 (hbk. : alk. paper) |
| ISBN | 0566091674 (hbk. : alk. paper) |
| ISBN | 9780566091681 (ebk.) |
| ISBN | 0566091682 (ebk.) |
Available Items
| Library | Location | Call Number | Status | Item Actions | |
| Electronic Resources | Access Content Online | ✔ Available |