Sold on radio : advertisers in the golden age of broadcasting / Jim Cox.
| Author/creator |
Cox, Jim, 1939- |
| Format | Book and Print |
| Publication Info | Jefferson, N.C. : McFarland & Company, ©2008. |
| Description | x, 322 pages : illustrations ; 27 cm |
| Subject(s) |
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| Abstract | "This work covers the history of radio advertising, from its foundation to its development as a sophisticated, profitable system that benefited advertisers, broadcasters, and the public"--Provided by publisher. |
| Bibliography note | Includes bibliographical references (p. 313-315) and index. |
| LCCN | 2008014538 |
| ISBN | 9780786433919 (illustrated case binding : alk. paper) |
| ISBN | 0786433914 (illustrated case binding : alk. paper) |
Available Items
| Library | Location | Call Number | Status | Item Actions | |
| Joyner | General Stacks | HF 6146.R3 C69 2008 | ✔ Available | Place Hold |