Pulp politics : how political advertising tells the stories of American politics

Pulp politics : how political advertising tells the stories of American politics / Glenn W. Richardson, Jr.

Author/creator	Richardson, Glenn W.
Format	Book and Print
Publication Info	Lanham, Md. : Rowman & Littlefield, ©2003.
Description	viii, 161 pages : illustrations ; 23 cm
Subject(s)	Political campaigns--United States. Advertising, Political--United States. Television in politics--United States.

Contents	Communicating culture: audiovisuals in campaign advertising -- Political advertising and political thinking -- The attack on attack politics: why "negative" advertising is good for democracy -- The ad patrol: campaign advertising and ad watch journalism -- Visual political communication in campaign 2000 -- Conclusion.
Bibliography note	Includes bibliographical references (p. 141-152) and index.
LCCN	2002010309
ISBN	0742500993 (cloth : alk. paper)
ISBN	0742501000 (pbk. : alk. paper)

Library	Location	Call Number	Status	Item Actions
Joyner	General Stacks	JK2281 .R53 2003	✔ Available	Place Hold