ECU Libraries Catalog

Behind the drive : a story of passion, dreams, demons, and Hwy 55, the world's next favorite burger joint / Brandon Sneed and Kenney Moore.

Author/creator Sneed, Brandon author.
Other author/creatorMoore, Kenney, author.
Format Book and Print
EditionFirst edition.
Publication Info Greenville, NC : Ten22 Publishing, 2015.
Description275 pages : illustrations ; 22 cm
Subject(s)
Contents The future, which almost wasn't -- The devil stirs -- Abandoned -- Troubled assets -- Rocky -- The devil rises -- Kenney vs. the world -- "Let's go" -- A revelation of staggering implication -- The long, hard road to Andy's -- Birth of Andy's -- The voice in Kenney's head -- Salesman down -- Ready, fire, aim! -- Salesman down and out -- In which relationships are hard and people get hurt -- Last days of Andy's -- Believing in people actually pays off -- In which Kenney must stop taking a salary -- More than a business -- Kenney goes looking for God -- The devil roars -- A breakdown of epic proportions -- A prayer the likes of which Kenney never prayed before -- Ten crazy days in January -- The end and the beginning -- Epilogue.
Abstract Hwy 55 Burgers, Shakes & Fries, formerly known as Andy's, spent 20 years nestled quietly in North Carolina until they started franchising outside of the state in 2012. They expanded at an astonishing rate, in two years selling franchising rights for nearly 1,000 stores worldwide and becoming recognized as one of the best franchises in the United States. For founder and CEO Kenney Moore, who grew up poor and destined for a lifetime of anonymous mediocrity, it was the American Dream come true. But along the way, mistakes and personal demons Moore thought he buried in the past caught up to him, and they threatened to destroy everything. Behind the Drive covers Moore and Hwy 55's fight to survive and explores the good, the bad, and the ugly of what it really means to chase the American Dream. The result is a raw, honest story perfect for our anxious, cynical time, a story that says despite our past, our fears, or our failures, although the American Dream might look different than it used to, it's still very much alive - and, as Moore discovers, can take us as far as we dare to imagine. Amazon.
Genre/formBiographies.
LCCN 2015901618
ISBN9780986119101
ISBN0986119105

Available Items

Library Location Call Number Status Item Actions
Joyner NC Stacks F260.42 .M66 S64 2015 ✔ Available Place Hold