ECU Libraries Catalog

Brainsteering : a better approach to breakthrough ideas / Kevin P. Coyne and Shawn T. Coyne.

Author/creator Coyne, Kevin P.
Other author/creatorCoyne, Shawn T.
Format Book and Print
Edition1st ed.
Publication InfoNew York : Harper Business, ©2011.
Descriptionviii, 237 pages : illustrations ; 24 cm
Subject(s)
Contents Ask the right questions (and good ideas will follow) -- Take your personal ideation skills to the max -- Lead others to great ideas -- The grand finale.
Abstract Written by and peppered with thought-provoking (and often-hilarious) real world examples from both the workplace and popular culture, "Brainsteering" is a comprehensive how-to manual that will entertain readers while helping them create innovative ideas they could ever have imagined in the past.
Bibliography noteIncludes bibliographical references (p. [217]-223) and index.
LCCN 2010024366
ISBN9780062006196 (hbk.)
ISBN0062006193 (hbk.)

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