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Contents |
Ask the right questions (and good ideas will follow) -- Take your personal ideation skills to the max -- Lead others to great ideas -- The grand finale. |
Abstract |
Written by and peppered with thought-provoking (and often-hilarious) real world examples from both the workplace and popular culture, "Brainsteering" is a comprehensive how-to manual that will entertain readers while helping them create innovative ideas they could ever have imagined in the past. |
Bibliography note | Includes bibliographical references (p. [217]-223) and index. |
LCCN | 2010024366 |
ISBN | 9780062006196 (hbk.) |
ISBN | 0062006193 (hbk.) |